OUR STORY

With the ambition to educate people in haircare products, combining knowledge and education into an selfcare experiences.

BORN FROM PASSION

Maginista was born from a rebellion against the ordinary. In a world saturated with conventional beauty standards and clinical haircare, our founders saw an empty canvas. They believed hair was not just a part of one’s identity but a medium for artistic expression - a way to project confidence, creativity, and a sense of self.

Maginista was created to be the antidote to compromise. We fuse unapologetic quality with an edgy, artistic vision, focusing on hair longevity and true skinification of haircare, treating the scalp and hair with the same attention and care as luxury skincare.